Save The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff

I wish I had put more weight into the other one star review over the others. I, too, felt this was a waste of time. As a small business owner that is into social media, I was hoping for some insights as to what I could do to help my business. Didn't really gain anything. I seem to know just as much about facebook as she does by just being a casual user for the last couple of years. It seems to be geared toward CEOs of major companies (like Coca Cola) who are 75 and have never used social media. A third of the book is dedicated to telling the reader about how computers started as mainframes and moved all the way to PCs and mobile apps. This book seemed more like a college term paper than a book on how to use social media to help your business. I am upset that I have wasted my money but more importantly, my time.Get more detail about The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff.